In this episode, we get another visit from a world-renowned business author, eradicator of entrepreneurial poverty, and perpetual awkward teenager (in the best way), Mike Michalowicz. He was my first guest, he is a great friend, and he has a new book out that is required reading, called Get Different. We talk about it, about what has happened in the almost 2 years since he last joined us, and, as always with Mike, we have a blast and he offers a lot of very accessible wisdom, too.
Mike Michalowicz is the entrepreneur behind three multimillion-dollar companies and is the author of Profit First, Clockwork, The Pumpkin Plan, Fix This Next and his newest book, Get Different. Mike is a former small business columnist for The Wall Street Journal and regularly travels the globe as an entrepreneurial advocate.
To learn more about Mike and get access to a treasure trove of entrepreneurial tips, visit www.MikeMichalowicz.com. And, to learn a fundamental and essential truth about marketing visit https://gogetdifferent.com/